Meet Renovate America: Our New Brand & What It Means for You

Project Planning
June 02, 2017

Since our launch in 2008, HERO financing has helped nearly 100,000 homeowners improve their home’s efficiency, comfort and lower utility bills. Thanks to our customers, HERO has grown into the country’s largest provider of Property Assessed Clean Energy (PACE) financing.

Renovate America is the company behind HERO financing, staffed by people who worked tirelessly to bring you the support and resources needed to make every home improvement a success. Here are some of the highlights of our new brand:

Our New Logo Tells Our Story

Renovate America Brand Reveal - New Logo Story

Our logo is more than a colorful graphic – it’s a reflection of our commitment to serving communities, contractors, and homeowners like you.

More Ways to Serve You

Renovate America Brand Reveal - Product Offerings

Have You Met Benji?

Benji is another home improvement financing option offered by Renovate America. With the help of Benji, you can complete just about any home improvement you can dream up.

Availability in More States

Starting in 2017, HERO is expanding into new states and Benji is expanding across the nation. You can find out which options are available in your area by checking your eligibility here. (It’s quick and easy!)

New Website with Better Features

We’ve launched, a robust digital platform that has everything you need for home improvement, with better tools and better choices every step of the way.

What You Can Always Count On

Peace of mind is still the most important thing we provide. We are committed to improving the home improvement experience with smarter financing, leading safeguards, and local contractors who have agreed not to be paid until you sign off that the project is completed to your satisfaction.

Let’s Connect!

Renovate America Brand Reveal - Customer Support

Whatever you have planned for your home, we can help you make it happen. Check our Frequently Asked Questions or give us a call. We’re here seven days a week.

Let’s enjoy that new and improved feeling together. From everyone at Renovate America: we can’t wait to help you get your projects underway!